Pharma

Biologics and Biosimilars – A Natural Alternative?

You’ve eaten organic vegetables. You’ve used organic soap. But have you ever heard of organic drugs So-called ‘biologics’ are an emerging class of therapeutics, which are extracted from, or created using, a biological source. The world’s current pharmacopeia almost exclusively consists of small-molecule drugs, which are designed to mimic or manipulate biological processes, and are

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GA+ Sessions – The Future is Virtual… But can pharma take its place and influence the digital space?

Welcome to GA+ Sessions where today we’ll be leaving our reality and entering another, but before I get started, and before I even introduce myself, I think it’s important that I introduce you to someone else. Say hello to Miquela Sousa.Miquela has 2.3 million followers on Instagram, she has partnered with some of the biggest

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GA+ Sessions – Get Creative by Darren Appleby

https://www.youtube.com/watch?v=WWXh_Otx8n4 Welcome to the Get Animated guide to creating better digital content in healthcare. In this first session, we are going to consider what it means to be creative. Let’s start by considering creativity, or put another way, what does it mean to be creative? What’s this? A roll of tin foil I here you

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Medical Augmented Reality in Healthcare

Medical Augmented Reality – Previously we’ve looked at virtual reality and the benefits it has brought and will bring to the medical field.As yet though, we haven’t looked into how augmented reality can benefit healthcare.So let’s first start by defining augmented reality and how it differs from the more familiar concept of virtual reality.

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Medical Virtual Reality

Virtual Reality – 10 ways VR can benefit the Healthcare Industry

Many industries are now using Virtual Reality and the technologies that go with it, from designing products to walkthroughs of properties for sale, but the one industry that stands to benefit hugely from Virtual Reality is the healthcare industry – and, of course, the patients it serves. Using Medical Virtual Reality to plan complex surgeries

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Medical Animation

How Medical Animations can benefit Medical Education

For centuries students of medicine have learned their craft with the aid of images such as the historic woodcuts by Andreas Vesalius, or anatomical atlases overlaid by translucent vellum diagrams.Once more modern-day students became practitioners they would have had to rely on information provided by pharma representatives to decide on the most appropriate product – or medical device – for their patients’ needs. Before the internet, that information would have always been in the form of printed matter which took up valuable storage space and would have taken precious time to refer back to.

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