Medical Illustration

A 2022 Headline: The molecular animation field revolutionises biological educational resources. A*s and 1sts for everyone!

This will probably not be the headline of any newspaper in 2022. However, we do hope that new biological educational resources are created that better reflect the imagination and capabilities of our generation. Most educational resources, from A-level through to degree level and beyond, use static 2D images to explain highly dynamic processes that take […]

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video marketing

PART 1: 30 Ways Video Marketing can make your marketing budget go further

This three-part series of posts talks about how video marketing makes your marketing budget go further.  Video marketing isn’t a complete replacement for all the other ways you get your message across, but if you’re not doing it already you really should be including video in your marketing mix – for so many reasons.

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Molecular Level

Understanding What Happens at the Molecular Level

If you’d have been lucky enough to visit London’s Science Museum during the Churchill’s Scientists1 exhibition there, you’d have probably been fascinated by John Kendrew’s model of the structure of myoglobin, a muscle protein which can absorb and store a single oxygen molecule – the molecular level.

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